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Every year, students of the MSc in Luxury Management & Marketing start their semester on EMLYON’s Asian Campus in Shanghai with a “Luxury Week”, an event organised by Michel Phan, Programme Director. This year, the week-long event started off with a wine tasting session, a visit to the Shanghai Museum and a Luxury Treasure Hunt around Shanghai. Students also had the opportunity to visit world-renowned Shang Xia Maison where they learned about the finest of Chinese design traditions!

Furthermore during different presentations students had the great pleasure to meet high-end representatives of Ralph Lauren China including Mr. Wei Kung Lin, Senior Retail Director China for Ralph Lauren as well as Vikki Dai HR Manager. They also met with Mr.Fong Sit, Managing Director China for John Paul - Luxury Concierge Services, an expert service designed to meet customers’ needs, and Vincent Hess, General Manager of Vins Decombe a French winery specialised in wine production and exportation. 

This Luxury Week was the ideal environment for MSc in Luxury Management & Marketing students to get a better understanding of the Asian luxury market before starting classes, increase their professional network and discover new business environnements! 

Follow this link to find out more about the MSc in Luxury Management & Marketing: www.em-lyon.com/luxury