The learning trip in Boston will be scheduled in the week November 24- November 30. You will have the opportunity to attend seminars in local renowned Universities, catch a glimpse of the massive offices of some of the most notable digital marketing companies and visit the most important worldwide digital start-ups accelerator "Mass Challenge"  to experience the city's blossoming adtech sector. 

This learning trip is a unique opportunity to discover how and why Boston is a privileged spot to innovate and create value. It also leads you to grasp the impact of the economic environment on business practices. Last but not least, it is also a way to start developping your international network.

Planned  agenda :

• Start-ups and companies’visits
• Campuses discovery (MIT, Harvard, other universities)
• Conferences related to digital marketing & data science with local partners & experts
• Friendly time with  emlyon business school local community including alumni based in the area